Dropquest

Dropquest is a contest run by Dropbox that makes users go through different puzzles and scavenger hunts. Those who complete and place in the top 176 get free space and/or free swag. The announcement on their blog generated quite a lot of Likes and Tweets.

Dropquest has gotten Dropbox lost of publicity in the tech world for this (just Google dropquest).

Takeaway:

Contests can be a great way for companies to generate buzz about their brand and get users enthused about the product. If you haven’t already, you may want to try holding a fun contest with your users where they get more of your product in return. You just may end up generating some PR for your product.

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